Seng Siong New Bridge Centre
Visit Sheng Siong inside New Bridge Centre, Outram. Check today’s opening hours below and tap the map for step-by-step directions. Looking for deals or seasonal items? Browse the promotions section for offers available at this branch. If you’re exploring nearby options, see other Sheng Siong outlets in Outram.
Address
Opening Hours
Tue: 07:00 AM - 11:00 PM
Wed: 07:00 AM - 11:00 PM
Thu: 07:00 AM - 11:00 PM
Fri: 07:00 AM - 11:00 PM
Sat: 07:00 AM - 11:00 PM
Sun: 07:00 AM - 11:00 PM
Map
Sheng Siong Supermarket Promotion
Sheng Siong Welcome Back to School Promotion: Breakfast & Grocery Deals (10 - 16 September 2026)
Enjoy Sheng Siong's 7-day Welcome Back to School promotion from 10 to 16 September 2026. Save on milk, breakfast rolls, nuggets, and snacks across Singapore.
Sheng Siong Seafood Promotion: 1 Day Special - Seafood from $0.95/100g (10 Sep 2026)
Shop Sheng Siong's 1 Day Seafood Special on 10 Sep 2026 with fresh seafood from $0.95/100g, plus deals on seabass, salmon, pomfret and more.
Sheng Siong 4 Days Special Promotion: In-Store Deals - Up to 50% Off + Buy 1 Free 1 (10-13 Sep 2026)
Sheng Siong 4 Days Special runs 10-13 Sep 2026 with grocery deals, up to 50% off and Buy 1 Free 1 offers at all Singapore outlets.
Sheng Siong Woodlands Avenue 5 Promotion: 7 Days Grand Opening Special - Free Ice Cream & Balloons (10-16 Sep 2026)
Sheng Siong Woodlands Avenue 5 opens with 7 days of specials from 10-16 Sep 2026, plus free gifts, ice cream, balloons and opening celebrations.
Sheng Siong Promotion: Sweety Wipes Deal - 60% OFF at Only $1 (11 - 24 September 2026)
Grab NEW Sweety Baby Wipes (120 sheets) for just $1 (U.P. $2.50) at Sheng Siong from 11 to 24 Sep 2026. Enjoy 60% off while stocks last across Singapore!
About Sheng Siong
Sheng Siong Supermarket Pte Ltd is a home-grown supermarket chain with over 70 stores island-wide in Singapore. We offer a wide range of fresh produce and essential grocery products at value-for-money prices.